4 Ways your small business can benefit from referrals
Referral marketing, also known as word-of-mouth marketing, is one of the oldest (and still most effective) marketing strategies out there. It’s basically about people buying your products and services because somebody they trust recommends it to them. As a small business, word of mouth marketing is a reliable and cost-effective way to grow your business. Whether it be a face-to-face conversation, text or social media message, word of mouth has a way of circulating quickly tha